Get more from every video City of Hope produces.
Auto-generate shorts, highlights, and reels from a single long-form video — physician lectures, research briefings, donor events, ministry trainings — instantly resized for social, mobile, and recruitment channels.
In a hurry? Listen to a quick overview of this page.
One asset. Endless cuts.
A single Stephenson Institute research briefing, physician CME lecture, donor summit session, or patient story can fuel weeks of content. Content Multiplier identifies the most engaging moments, suggests cuts, and reformats them for every channel automatically.
The result: a steady drumbeat of on-brand short-form content for cityofhope.org, social, Our Journey of Hope, AccessHope employer audiences, and recruitment — without spinning up another edit cycle.
Why City of Hope needs the Content Multiplier.
City of Hope invests heavily in long-form content — Stephenson Pancreatic Cancer Institute research briefings, physician CME lectures, donor summits, Our Journey of Hope ministry trainings, patient story interviews, and recruitment broadcasts. Most of that footage is used once and shelved. Content Multiplier turns every long-form asset into weeks of channel-ready short-form content for social, ministry outreach, donor engagement, and recruitment — without spinning up another edit cycle.
From horizontal source to vertical reel.
The full-length source video uploaded to Brightcove. AI scans audio, visuals and pacing to identify standout moments.
Multiple short-form, vertically reframed clips — auto-cropped, captioned and ready to publish across social and mobile channels.
Content Multiplier can preserve the entire asset and only reframe it — no highlight extraction, no edit pass. The same source video is intelligently re-composed for every channel, keeping the subject in frame across 16:9, 9:16, 1:1, 4:5, 5:2, and 3:1.
Original source format — web, YouTube, OTT.
Reels, Shorts, TikTok, mobile stories.
Instagram & LinkedIn in-feed.
These three previews represent half of the six formats Content Multiplier produces per asset — the same automation also outputs 1:1, 5:2, and 3:1 for square posts, banner placements, and homepage hero rails.
On-brand by default.
Save your visual standards as reusable templates — every clip ships ready for the channel it's destined for.
Brand templates
Predefine logo, intro, outro, and caption styles once. Reuse across every campaign.
Logo overlays
Place your mark with control over size, position, and margin — held for the full clip.
Intro & outro
Bookend each clip with approved intros and outros, auto-fitted to any aspect ratio.
Styled captions
Burned-in captions with custom fonts, colors, and positioning — accessible from the first frame.
One source. Every format.
Tell the AI what you need — aspect ratio, length, focus — and it delivers a set of polished, channel-ready cuts.
Six aspect ratios
16:9, 9:16, 1:1, 4:5, 5:2, and 3:1 — pick the shape every channel needs.
Smart layout
Fill, fit, or let AI decide — including split layouts that keep multiple speakers in view.
Highlight extraction
AI surfaces the strongest moments, or keep the full video and only reframe.
Custom clip length
Constrain each cut to the exact duration your platform rewards.
Focus prompts
Steer the AI with a short brief — include key topics or exclude what shouldn't make the cut.
Processing windows
Restrict generation to a specific segment when only part of the video matters.
Stay in control of every clip that ships.
Virality score
Each clip is ranked by emotional impact, shareability, and narrative clarity — so the strongest cuts surface first.
Preview, trim, combine
Refine in-platform: adjust start and end times, stitch clips together, or discard what doesn't fit.
Download or ingest
Export to your device, or save directly into Brightcove as a fully-fledged video asset.
Auto-clip detection
AI surfaces the most engaging moments in any long-form video.
Smart reframing
Subjects stay in frame as content is resized for vertical, square, or horizontal.
Captions baked in
Every clip ships with burned-in or sidecar captions in the language of choice.