Brightcove AI Content Suite · Metadata Optimizer

Make every video findable.

Give every City of Hope video the right details to surface for the right patient, physician, or donor — auto-generate titles, tags, and descriptions in any language.

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Why it matters

From upload to optimized — in seconds.

Every video City of Hope produces — patient testimonials, physician profiles, treatment overviews, CME lectures, research updates, and ministry training — needs a clear title, accurate description, and the right tags to reach the right audience on cityofhope.org, cancercenter.com, and across patient portals.

The Metadata Optimizer analyzes each video's spoken content, visuals, and clinical context to generate publish-ready metadata that lifts SEO performance and accelerates time-to-publish across every City of Hope property.

The business case

Why City of Hope needs the Metadata Optimizer.

Every video City of Hope produces — patient education, physician CME, research storytelling, donor briefings, ministry training, and recruitment — needs a clear title, accurate description, and the right tags to be found. Without consistent, searchable metadata, that content is invisible to prospective patients, referring physicians, donors, and search engines. The Metadata Optimizer turns every video, new or back-catalog, into a discoverable, multilingual knowledge asset on day one.

In the platform

A look inside the Optimizer.

Real captures from the Optimizer running on a sample video — metadata generation, tag suggestions, and Spanish localization.

Title & short description
Example 01

Title & short description

AI-generated name and short description, ready for review and one-click save.

Long description
Example 02

Long description

A richer 476-character long description drafted from the video's spoken content and visuals.

Suggested tags
Example 03

Suggested tags

Discoverability tags surfaced from the video's audio, visuals and context.

Metadata localized to Spanish
Example 04

Metadata localized to Spanish

The same metadata, instantly translated for your Spanish-speaking (es-419) markets.

SEO-ready titles

Concise, keyword-rich titles built for patient search and watch-through on cityofhope.org and cancercenter.com.

Smart clinical tagging

AI-suggested tags surface cancer types, treatments, trials, and care programs from each video.

Multi-lingual

One source video → localized metadata in every patient language City of Hope serves.